Kente is one of the symbols of the Ghanaian chieftaincy, which remains strong throughout the country, particularly in the areas populated by members of the culturally - and politically dominant Akan tribe. The Akan's chief, known as the Asantehene, is perhaps the most revered individual in the country. Like other Ghanaian chiefs, he wears bright Kente, gold bracelets, rings and amulets, and is always accompanied by numerous ornate umbrellas (which are also a symbol of the chieftaincy itself). Weaving is a highly developed craft, with dozens of standardized and named textile designs. The colors and patterns of the Kente are carefully chosen by the weaver and the wearer.
Kente cloth is worn primarily in the southern part of the country and –in contrast to other forms of traditional weaving - is reserved mainly for joyous occasions. It is also quite appropriate for outsiders to wear it for religious and festive occasions.